bidane, bidan, bidein, binedine bidan, bidanica
/bidanegutierrez
bidanegutierrez@gmail.com
+34 647 206 930
I was born and raised in Bilbao, where I also learned to cook—which probably explains why I always bring the best homemade meals to the office.
Later, I moved to Madrid to study at Miami Ad School, where I spent two intense years, including a winter stint in New York. After surviving that, there’s little that can dampen my spirits.
Throughout my career at various agencies, I’ve learned to count to ten (or more) before reacting to a client’s thirty-ninth revision. Working with people from diverse backgrounds has taught me how to manage pressure and ensure everything falls into place when it needs to, without losing track of time.
Outside of work, I find time to explore my creative side through painting, creating Instagram filters, and indulging my fascination with true crime documentaries.
Oh, and I design my own nails. You’ll understand when you see them.
experience
Accenture Song - Jaguar Land Rover
Senior Art Director / Supervisor
As a Senior Art Director at Accenture Song, I lead and supervise a team of juniors and trainees, ensuring creative quality and professional growth within the team.
I am the creative art director for Jaguar Land Rover across Europe, managing 360 global campaigns.
Additionally, I work on projects for prominent clients such as DGT, Atlético de Madrid, Telefónica, and Grupo Tendam, delivering innovative solutions and creative strategies aligned with each brand's objective.
Wunderman Thompson - El Corte Inglés, BMW, Nivea, Coca-Cola, Sabadell
Art Director
At Wunderman Thompson, I led creative teams and managed full-scale campaigns, including the spring and autumn campaigns for El Corte Inglés, global campaigns for Nivea, and product launches for BMW. My role encompassed art direction, creative strategy, and the end-to-end execution of campaigns, ensuring results aligned with each client’s objectives.
Geometry Global - Circuit de Catalunya, Reale Seguros, Port Aventura, BAT
Junior Art Director
McCann Spain - Ikea, LaLiga, Campofrío
Junior Art Director
awards
El Sol
Shortlist Jóvenes/Creativos, FAD
x3 Bronze Sport vs Bullying - Fundación FAID
International Muse Awards
Bronze, iDetect
FIAP
Silver, Sport vs Bullying - Fundación FAID
Clio
Bronze, iDetect
Shortlist, Sport vs Bullying - Fundación FAID
El Ojo de Iberoamérica
Bronze Sport vs Bullying - Fundación FAID
education
Miami Ad School - Madrid / New York
Art Direction Program
Universidad del País Vasco
Máster en Comunicación Corporativa
Universidad del País Vasco
Grado en Publicidad y Relaciones Públicas